‘Popeyes Meme Kid’ Lands College Football Name, Likeness Deal
The awkward little “Popeyes boy” who became a meme overnight back in 2013 is now a full-grown man, and now the 18-year-old has landed a college football name, image and likeness deal with the famous fast food chicken chain.
According to USA Today, Popeyes signed Dieunerst Collin to an NIL deal, which is a brand sponsorship deal for NCAA athletes.
Popeyes Meme Kid Signs Sponsorship Deal With The Popular Fried Chicken Chain
Collin was just nine when he became an internet sensation after his cousin posted a video of him to Vine back in 2013, prompting him to become a big star on the now-defunct social video sharing app.
He now stands 6 foot 1, and weighs 330 pounds, and is an offensive lineman at New Jersey’s Lake Erie College’s Division II football program. Collin said he never forgot his childhood love of Popeyes, and will promote “that business like crazy.”
“Only thing I can say is that I will be promoting that business like crazy. I actually love Popeyes myself,” Collin wrote.
Many will recognize the high school football standout from his viral internet video, where his cousin turns the camera on Collin and tells the boy to “say oooh (Terrio’s catchphrase)…. Ooh.”
Collin’s legendary eye-roll perfectly captured his incredulousness of the situation as he innocently holds a Popeyes drink cup.
High School Football Standout Says Popeyes Meme Used To Make Him Uncomfortable
The meme remains one of the most popular even today.
Collin went on to say that the meme actually used to make him uncomfortable, to the point where he said he didn’t even want to walk outside again.
“It would affect me… to the point where it was like ‘I don’t ever want to walk outside ever again.’”
Collin Signs NIL Deal Two Years After Governing Bodies Sanctioned Them For Student-Athletes In 2021
Now, he can celebrate his newly-signed NIL deal, a deal of which wasn’t an option for college athletes only two years ago.
NIL (name, image, likeness) deals were finally allowed back in July 2021, allowing student-athletes at NCAA schools to profit off of their own personal brands by way of merchandizing, social media and more.
Meanwhile, the exact terms of Collin’s NIL deal with Popeyes have yet to be revealed.
- Are Significant Advances in Technology Capable of Being Utilized to Benefit the Casino Industry? February 28, 2023
- Do You Think Tipping Auto Transport Driver is Necessary? February 10, 2023
- Enterprise-class OKR Platform Profit.co Raises $11 Mn Funding Led by Elevation Capital February 1, 2023
- Bengaluru Headquartered Mikro Grafeio Appoints U.S. Based Serial Entrepreneur Shyam Kumar as its Co-Founder February 1, 2023
- Federal Gov’t Will ‘Probably’ Force Americans To Eat Insects, Tucker Carlson Says February 1, 2023